Sara Louise Fox
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My New Business Direction

Today I shared my new business direction for the first time in an open letter to my community. Enjoy!

Why I Went Quiet + My New Business Direction

Thank you for being patient while I went AWOL for a while. Things have been changing in my little world, and during a transition phase I find it hard to know what to write.

So, I'm writing today because I wanted to let you know what’s changing. Because it will affect the things I write about and the services I offer, which may in turn affect whether you want to receive my emails. So if after reading this you decide this doesn’t resonate, feel free to unsubscribe using the link at the bottom of this email (I’ll miss you, but I won’t take it personally).

You are one of the very first people to know about this next step in my business - I haven’t even got around to updating my website! And I thought that was only right since you’ve been lovely enough to stay with me and keep receiving my emails for this long. Thank you so much for that privilege!

So what’s changing?

You may or may not know that I’m now a qualified Freemind Hypnotherapist and so I’ve been thinking over what I want to focus on and talk about in my business because I LOVE this work and have experienced how powerful it is for clearing the blocks you need to move forward in your business and simply feel good! In doing this work I have a new mission:

"To facilitate the business journey for entrepreneurial women who want to freedom from the blocks that have been holding them back from truly having the confidence, clarity and courage to take the next step in business and life."

I love that word “facilitate” because it simply means to help make something easier. And freedom has always been one of my top core values. So that's my new purpose: facilitating freedom 🙂

I’ll still be talking about feeling good, but I’ll be going deeper, because to really feel good you need to be free of the “stories” you may be telling yourself that stop you from feeling good. Because we all have stories that we decided (consciously or unconsciously) were true at some point in the past, most likely as a child. These stories may include:

  • Having more than you need is greedy.
  • Rich people are bad or even evil.
  • Business people are unethical
  • You can’t have love and money.
  • You can’t have a successful business and a happy family.
  • More money = more problems.
  • Being an entrepreneur or working for yourself is unsafe/risky/dangerous.
  • Life is hard.
  • Business is hard.
  • You have to work really hard (and long hours) to create a successful business.
  • You don’t deserve success/happiness/wealth.
  • And more!

Of course, you might not be consciously thinking these things. They are likely to be playing out in your life in various ways, such as:

  • Self-sabotage in all its forms.
  • Not being able to get past a certain income ceiling.
  • Procrastination on the truly important work.
  • Not looking after your health, which in turns mean you don’t have the energy and focus you need to be and do what’s needed in your business and life.
  • Wanting to take a specific action in your business but something’s stopping you (and you can’t quite put your finger on it).
  • Fear, for example, of public speaking, being visible, being seen on video, being rejected, being judged, failing, succeeding.
  • Getting caught up in “busyness” and feeling like you can’t stop being busy for long enough to do what you really need to do for your business.
  • Not charging enough.
  • Working in ways that you don’t enjoy.

Do any of those sound familiar? Or has something else popped into your head?

Would you like to be able to change these unhelpful behaviours and patterns?

I now have the tools to help make it easier to turn these behaviours and patterns around by helping you to identify the underlying thoughts, beliefs and emotions that are causing them. Then we can install new, more helpful and resourceful versions that will empower you with the clarity, confidence and courage you need to help you to create a successful business that you love, and have a fun and fulfilling journey too.

Do you like the sound of that?

If so, and you’d like to explore this further to see if I’m the right person to help you, I’d love to offer you a free Discovery Call.

In the call, you’ll get clear on what’s holding you back right now and what needs to happen in order for things to change. Then, if I think I can help, we’ll talk through possible next steps so that you can decide if working with me is the best next step for you. And if you decide not to work with me, that's cool too, you'll still leave feeling more confident about what the next step should be, so that you are more likely to make it happen.

Click here to book your Discovery Call.

Why now?

I know that summer is a time when you might normally be winding down, perhaps you’re planning to spend more time with the family or perhaps your own client work tends to get a bit quieter at this time of year. So you might not be doing so much work on or in your business.

But I believe that makes it the perfect time to work on yourself.

By doing this work over the course of the summer you are more likely to get back to business in September feeling your best, knowing that you’re in a better place to move forward, and in the right direction for you. Rather than just getting caught up in the “busyness” again.

I can’t wait to speak to you. Click here to book your Discovery Call.

And if you have any questions, just hit reply to this email - I'd love to hear from you 🙂

With love,


P.S. If anything resonated with you in this email, please don’t hold back! Click here to book your Discovery Call (and remember there's no obligation).

About the Author Sara Louise Fox

I am passionate about women in business achieving success in a way that works for them and making the changes they need to make in order to make that happen. However, though change can be exciting it can also be scary, triggering behaviours that might not make sense to you (procrastination or self-sabotage anyone?). I help entrepreneurial women to navigate change with more clarity, confidence and courage so that these behaviours can be dissolved and they can move forward with ease and flow. If that sounds good, I'd love to hear from you!

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